Packaging Baseball: How Marketing Embellishes the Cultural Experience

Packaging Baseball: How Marketing Embellishes the Cultural Experience

by Mathew J. Bartkowiak
  • List Price: $39.95
  • ISBN-10: 0786461322
  • ISBN-13: 9780786461325
  • Edition: N/A
  • Type: Paperback
  • Publisher: McFarland

About The Book

Much more than a game occurring between the white lines in a ballpark, today's Major League Baseball also exists in the media, bobblehead giveaways, and... Read more

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