Qualitative Methods for Marketplace Research

Qualitative Methods for Marketplace Research

by Shay Sayre
  • List Price: $97.00
  • ISBN-10: 0761922709
  • ISBN-13: 9780761922704
  • Edition: 1st
  • Type: Paperback
  • Publisher: SAGE Publications, Inc

About The Book

All key topics are covered including the differences between quantitative and qualitative research, steps to take prior to conducting research, data... Read more

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