Consumer Behavior

by Mowen
  • List Price: N/A
  • ISBN-10: 0759352348
  • ISBN-13: 9780759352346
  • Edition: N/A
  • Type: Paperback
  • Publisher: Cengage Learning

About The Book

For undergraduate and MBA-level courses in consumer behavior. A slimmed down and thoroughly revised version of Mowen and Minor's Consumer Behavior.... Read more

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