The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit

The Next Big Thing: Spotting and Forecasting Consumer Trends for Profit

by William Higham
  • List Price: $39.95
  • ISBN-10: 0749454504
  • ISBN-13: 9780749454500
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Kogan Page

About The Book

Understanding and predicting trends can put organizations in control, boosting profits and placing them ahead of their competitors. The Next Big Thing... Read more

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