CRM in Financial Services: A Practical Guide to Making Customer Relationship Management Work

CRM in Financial Services: A Practical Guide to Making Customer Relationship Management Work

by Merlin Stone
  • List Price: $95.00
  • ISBN-10: 0749436964
  • ISBN-13: 9780749436964
  • Edition: N/A
  • Type: Paperback
  • Publisher: Kogan Page

About The Book

* Customer Relationship Management, Customer Loyalty, Customer Centricity are key concepts in Business and Management thinking today

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