Cases in Advertising and Marketing Management: Real Situations for Tomorrow's Managers

Cases in Advertising and Marketing Management: Real Situations for Tomorrow's Managers

by Applegate, Edd
  • List Price: $50.00
  • ISBN-10: 0742538362
  • ISBN-13: 9780742538368
  • Edition: N/A
  • Type: Paperback
  • Publisher: Rowman & Littlefield Publishers

About The Book

Online Instructor Manual (login required)Creative Brief Form (Figure 8.1) (pdf file)Students of advertising and marketing management learn many concepts... Read more

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