Scenarios in Marketing: From Vision to Decision

Scenarios in Marketing: From Vision to Decision

by Gill Ringland
  • List Price: $60.00
  • ISBN-10: 0470032723
  • ISBN-13: 9780470032725
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Wiley

About The Book

You've chosen this book. Which probably means you're a marketer, you've heard of scenarios and you want to know what they can do for you. Can they help... Read more

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