The Routledge Handbook of Tourism Marketing (Routledge Handbooks (Hardcover))

The Routledge Handbook of Tourism Marketing (Routledge Handbooks (Hardcover))

  • List Price: $240.00
  • ISBN-10: 041559703X
  • ISBN-13: 9780415597036
  • Edition: 1st
  • Type: Hardcover
  • Publisher: Routledge

About The Book

Tourism has often been described as being about ‘selling dreams’, tourist experiences being conceptualized as purely a marketing... Read more

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