Political Marketing: Principles and Applications

Political Marketing: Principles and Applications

by Jennifer Lees-Marshment
  • List Price: $53.95
  • ISBN-10: 0415431298
  • ISBN-13: 9780415431293
  • Edition: 1st
  • Type: Paperback
  • Publisher: Routledge

About The Book

Political Marketing is the first comprehensive textbook to focus on political marketing, and introduces students to how candidates, parties, elected... Read more

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