Consumer Behavior: Buying, Having, and Being (12th Edition)

Consumer Behavior: Buying, Having, and Being (12th Edition)

by Michael R. Solomon
  • List Price: $273.32
  • ISBN-10: 9780134129938
  • ISBN-13: 9780134129938
  • Edition: 12nd
  • Type: Hardcover
  • Publisher: Pearson

About The Book

For courses in Consumer Behavior.   Beyond Consumer Behavior: How Buying Habits Shape Identity Solomon’s Consumer Behavior: Buying, Having, and... Read more

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