Marketing Management: An Asian Perspective

Marketing Management: An Asian Perspective

by Philip Kotler
  • List Price: $54.35
  • ISBN-10: 0132548976
  • ISBN-13: 9780132548977
  • Edition: N/A
  • Type: Paperback
  • Publisher: Prentice Hall

About The Book

A textbook for advanced business undergrads and MBA students. The authors use an analytical, broad-based approach in their discussion of topics such as... Read more

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