The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years (paperback)

The 86 Percent Solution: How to Succeed in the Biggest Market Opportunity of the Next 50 Years (paperback)

by Vijay Mahajan
  • List Price: $32.99
  • ISBN-10: 0132485060
  • ISBN-13: 9780132485067
  • Edition: 1st
  • Type: Paperback
  • Publisher: FT Press

About The Book

Most global businesses focus nearly all their efforts on selling to the wealthiest 14% of the world's population. It's getting harder and harder to make... Read more

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