Complete Direct Mail List Handbook: Everything You Need to Know About Lists and How to Use Them for Greater Profit

Complete Direct Mail List Handbook: Everything You Need to Know About Lists and How to Use Them for Greater Profit

by Ed Burnett
  • List Price: $69.95
  • ISBN-10: 0131592785
  • ISBN-13: 9780131592780
  • Edition: N/A
  • Type: Hardcover
  • Publisher: Prentice Hall Direct

About The Book

Well-known direct mail authority provides tricks-of-the-trade in list development. These helpful tips provide a thorough analysis of every criterion... Read more

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