Essentials of Global Marketing
by Hollensen, Svend- List Price: $213.00
- ISBN-10: 0273717847
- ISBN-13: 9780273717843
- Edition: N/A
- Type: Paperback
- Publisher: Pearson
About The Book
Essentials of Global Marketing' has a clear structure, with a starting point in the SMEs and the five main decisions that SMEs (and larger firms) face... Read more
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