Study Guide to accompany Marketing

Study Guide to accompany Marketing

by Roger Kerin
  • List Price: $61.75
  • ISBN-10: 0072828919
  • ISBN-13: 9780072828917
  • Edition: 8th
  • Type: Paperback
  • Publisher: McGraw-Hill/Irwin

About The Book

The Study Guide enables the students to learn and apply marketing principles instead of simply memorizing facts for an examination. The Study Guide... Read more

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